CRO program
An ongoing conversion optimization team that runs your research and A/B testing every month.
- 4–8 A/B tests a month
- Design and development included
- Monthly revenue report
- 120-day ROI guarantee
Conversion Rate Optimization Agency for eCommerce Brands
Our CRO services turn more of the traffic you already have into customers. We research why visitors don't convert, then prove every fix with A/B testing — so revenue grows without a bigger ad budget.
What's your goal?
Recent wins Live
Skincare brandShopify Plus · D2C+18.4%mobile conversion rate
Project management toolB2B SaaS+32%trial sign-ups
Footwear storeeCommerce+11.2%checkout completion
Mattress brandShopify · D2C+9.1%revenue per visitor
Trusted by eCommerce and SaaS teams in 12 countries
Kesar & Co.VELVETLEAFtaskloopNidra SleepurbanmojaPEOPLEOPSbhoomi
Who we help
CRO services for eCommerce, SaaS and Shopify
An online store and a software product lose customers in different places. So we use a different conversion optimization playbook for each.
What we do
Our conversion rate optimization services
Start with a free CRO audit, then choose ongoing A/B testing or a focused project.
CRO audit
A conversion rate audit of your whole funnel, with every leak ranked by revenue impact.
- 60–90 findings
- Analytics, heatmaps and recordings
- Prioritized test roadmap
- Delivered in 3 weeks
Landing page optimization
High-converting landing pages for paid traffic, designed from research and A/B tested.
- Message-match review
- Copy and mobile-first design
- Built in your platform
- Tested against your current page
Checkout optimization
Recover abandoned carts and sign-ups with tested changes to the last steps of your funnel.
- Checkout and sign-up teardown
- Express pay and form tests
- Trust where people hesitate
- Winners shipped for you
How we work
Our A/B testing process
The Leak-to-Lift Loop™: six simple steps, repeated every month. Research decides what we test; data decides what ships.
1Days 1–14
Research
Analytics, heatmaps, session recordings, surveys and user tests show why visitors don't convert.
2Days 12–16
Prioritize
Every idea gets a LEAK score, so the biggest, best-evidenced opportunities are tested first.
3Days 15–20
Design & build
A clear hypothesis, a mobile-first design and a clean build in your testing tool.
4Day 20+
Test & QA
Cross-device QA and speed checks. Each A/B test runs at least 14 days.
5Every test
Analyze & launch
Results called at 95% confidence. Winners go live on your site permanently.
6Every month
Repeat
Every win, loss and flat result feeds the next round of research.
Results
Conversion rate optimization case studies
Every result comes from a controlled A/B test with a confidence level and a revenue figure.
eCommerceFootwear
+11.2%
checkout completion
A size-confidence quiz and a free-exchange message inside the cart.
+$230K / year
SaaSProject management
+32%
trial sign-ups
Sign-up cut from five fields to two, with qualifying questions moved into onboarding.
+$410K ARR
Testimonials
What our CRO clients say
"They found that our sign-up form was scaring off exactly the teams we wanted. Trials were up a third within six weeks, and sales noticed before we told them."
"Our in-house developers ship faster now, because the research tells them what to build instead of the loudest person in the room."
"In eleven weeks they found $310K a year we were leaving on the product page. Every win came with a confidence number, not a vibe."
Why us
Why choose our CRO agency
Six things we do differently from a typical marketing agency, and what each one means for your revenue.
01
Research before every test
Every test idea cites its evidence: your analytics, 300+ session recordings, on-site polls and 5–6 user tests. No best-practice guesswork.
Each hypothesis is backed by at least two data sources
02
First A/B test live by day 21
Kickoff, research and the first build happen in three weeks, not a quarter. You see momentum in the first month.
38 days to first significant win, on average
03
4–8 tests a month, fully built
Strategy, design, development and QA in one team. Your developers never get a ticket from us.
640+ A/B tests run for clients
04
Winners called at 95% confidence
Every test runs at least 14 days with sample-ratio checks. No peeking and no calling a winner because it looks good on day three.
Losing tests published too, so you learn from them
05
Reported in revenue, not clicks
A monthly report shows the revenue each test added, with a 25% novelty discount so the numbers hold up in your finance review.
$10M+ in annualized revenue added for clients
06
120-day ROI guarantee
If the CRO program hasn't paid for itself within 120 days, we keep working for free until it does.
Written into every program agreement
Comparison
CRO Agency INDIA vs a typical agency
How a dedicated CRO team compares with a general marketing agency or a freelancer.
| What you get | CRO Agency INDIA | Typical agency | Freelancer |
|---|---|---|---|
| Time to first test | Yes: Day 21 | Yes: 4–6 weeks | Yes: 3–4 weeks |
| Tests per month | Yes: 4–8, incl. design & dev | Yes: 1–2, design included | No: 1–2, your devs build them |
| What decides a test | Yes: Research evidence | No: Best-practice checklists | Yes: Experience + some research |
| When a test ends | Yes: 95% confidence, 14+ days | No: When it “looks good” | Yes: 95% confidence |
| What you see each month | Yes: Revenue added per test | Yes: Traffic & click reports | No: An ad-hoc update |
| Accountability | Yes: 120-day ROI guarantee | No: None | No: Hours billed |
FAQ
CRO agency FAQs
CRO Agency INDIA recommends at least 50,000 monthly sessions for an online store, or 20,000 monthly visitors for a SaaS website, to run statistically valid A/B tests. Below that, we focus on research-led fixes and fewer, bigger tests.
The first A/B test goes live by day 21 of an engagement, and clients see their first statistically significant win 38 days after kickoff on average. Every test runs for at least 14 days.
Yes. CRO Agency INDIA runs separate playbooks for eCommerce, Shopify and SaaS. SaaS programs focus on trial sign-ups, demo requests, activation and trial-to-paid conversion.
CRO Agency INDIA works with brands worldwide, including the US, UK, Europe, Australia, the Middle East and India. The team is based in Jaipur and works remotely across time zones.
Every test has one pre-registered primary metric, usually conversion rate or revenue per visitor. Tests run in full weekly cycles, are checked for sample-ratio mismatch, and are only called at 95% statistical confidence.
Roughly two in three A/B tests do not produce a winner. A losing test means a change you would have shipped anyway was caught before it cost you money. We document why it lost and use it to sharpen the next hypothesis.
Every engagement is scoped after the free audit, based on your traffic, how many tests you want to run each month and how much design and development we take on. Programs have a 3-month minimum, then run month to month.
Yes. If the annualized revenue from winning tests we have shipped hasn't exceeded your fees by day 120, CRO Agency INDIA keeps working at no charge until it does.
Free CRO audit
Get a free CRO audit of your website
In 5 working days you get a 15-minute recorded walkthrough: your three biggest conversion leaks, sized in dollars, and the first A/B test we'd run.
4.9/5 from 38 founders & growth leads